Blook

It’s you vs. you EVERYDAY

News published about two Korean giants planning to invest in the healthcare and fitness industry of Pakistan induced me to exploration. We live in a society where there exist two sects. One faction abominating exercise, as for them, it is an utter nuisance and involves way too much hard work, while for others it is a routine, a part of their existence. We have been hearing people in Pakistan are now becoming conscious about their appearance, and this increase can be explained by the decisive role played by the media as several health channels have been launched to promote t

Blook

Shirin Farhad Once More

From Turkey to India who may not be familiar with Shirin and Farhad and their tragic love story. The encounter between Shirin and Farhad is part of a longer and much more tragic love story of Shirin and Khusrow. The love story of the Sāsānian King Khusrow II (r. 590-628 AD) and Shirin, the Christian princess from Armenia, is based on figures recorded in Firdawsī Shahnameh.  The romance begins before the pair meet, they fall in love after receiving physical descriptions of each other. Khusrow travels to Armenia to find the beautiful and accomplished woman who has captur

Blook

United We Stand … Divided We Fall!

As per what I was taught in my school the name of my beloved country “Pakistan” is an acronym for Punjab, Afghania, Kashmir, Indus and Tan representing Baluchistan. I absolutely thought that the word Pakistan was first coined in a pamphlet famously known as Pakistan Declaration written and published by Chaudhary Rahmat Ali, in which the word Pakstan without the alphabet ‘I’ and was used for the first time and was presented in the Round Table conferences in 1933. But the people of subcontinent were quite familiar with the word Pakistan much before Pakistan Movement because

Blook

Buckle up Karachi!

It is time to face the truth and that is that Pakistan is a country where the majority of people lack proper mentoring and experience as drivers or at least they pretend to lack them. With roads that are far from perfect, road rage a widespread feature, and speeding as well as overtaking at inappropriate and unnecessary instances extremely common, every sane man would take extra precautions. With one person being killed somewhere on the globe after every 25 seconds, the need for preventive measures is inevitable. Sure, you cannot stop the out of control driver from ove

Blook

Affluence is, quite simply, a question of texture!

What an age we live in! There are so many new and amazing online shopping services, delivery and taxi services now and it truly feels like Pakistan is slowly transforming into a first class country. Whether you want food delivered or book a holiday? You name it and there is an app for that.     Your neighbor forgot her medicine at her aunt’s place in Nazimabad? No problem, a rider will pick it up and deliver it. You urgently need grocery? There’s a website for that. You want to go to the Karachi Eat festival but are dreading the traffic? Take an Uber or Careem. W